High-quality segmentation, increasing share year by year. According to the material difference, common floor decoration materials are roughly divided into wood flooring, natural stone, carpet, ceramic tile, composite flooring, plastic flooring, etc. Thanks to the advantages of comprehensive performance, the proportion of PVC in the sales of floor decoration materials has been gradually increased. 2020 global sales of all kinds of flooring products totaled 69.7 billion U.S. dollars, of which 18 billion U.S. dollars in sales of PVC floor, accounting for 25.8%, up 10.1 pct compared with 15.7% in 2016, is the current global mainstream flooring products. In 2020, the global sales of all kinds of flooring products totaled 69.7 billion U.S. dollars, of which PVC flooring sales of 18 billion U.S. dollars, accounting for 25.8%, compared with 15.7% in 2016, an increase of 10.1 pct, and it is the mainstream flooring products.
Excellent comprehensive performance is the core driver of the share increase. the advantages of PVC flooring are mainly reflected in the following aspects: 1) environmentally friendly and non-toxic. PVC flooring is made of polyvinyl chloride, which solves the hidden problem of formaldehyde and other harmful substances volatilization of traditional flooring. 2) Wear-resistant and anti-slip. The surface of the floor has a special processing of transparent wear-resistant layer, wear-resistant revolutions higher than the traditional floor materials, longer life. 3) strong thermal conductivity. The floor has good thermal conductivity, small coefficient of thermal expansion, etc. 4) Fire and moisture. The product is difficult to burn, fire prevention index can reach B1 level (flame retardant materials). 5) Impact resistance, sound absorption. The floor has a certain degree of impact resistance, for heavy impact damage has a certain degree of elasticity recovery ability, and at the same time has a good sound-absorbing effect.